BOLD & EMPOWERING: Id?le NOW is an unapologetic scent that encapsulates the strength of a generation whose time to create change is now or never. Id?les are trailblazers and together, we create a new way.
RADIANT BOTTLE DESIGN – Inspired by the light of a new dawn, the new Id?le bottle is colored with a fiery sunrise growing in intensity from top to bottom, representing a new opportunity to be united and to build a better future together.
SUSTAINABLE INGREDIENTS & PACKAGING – Id?le NOW merges high quality natural ingredients with science to create a unique and powerful sustainably sourced fragrance. The outer pack is FSC MIX (Forest Stewardship Council) certified.
HOW TO APPLY – Fragrance is intensified by the warmth of your own body. Spray perfume in the creases of your knees and elbows for a longer-lasting, stronger scent.
FRANCE HAS A WORD FOR BEAUTY: Lancome – Since its founding in 1935 by visionary parfumeur Armand Petitjean, the luxury brand has been synonymous with efficacy, innovation, and French elegance.